MicroModal vs. Cotton: How to Pick the Best Fabric for Luxury Underwear


As any discerning underwear buyer knows, the fabric used for a pair of underwear is as important as the style, color, and size when it comes to your satisfaction. Fabric affects everything from comfort to hygiene to how well a pair of underwear holds its color.

Though dozens of fabrics are used to make men’s underwear, when you’re in the market for a pair of luxury underwear, you’re most likely going to be encountering two fabrics: MicroModal and Cotton.


About MicroModal

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MicroModal, known for its premium softness, is a sustainable fiber derived from beech trees. It is very silky to the touch, and feels light against the skin. On top of that, being a thinner fabric, MicroModal is quite breathable and wicks moisture well. The combined experience of its unparalleled softness and cool fit against the body make it a great choice for men’s underwear and other intimate apparel.

Along with its comfort, MicroModal is quickly becoming one of the choice fabrics of clothiers because it readily takes dyes and doesn’t fade as easily as many other textiles. Because it’s made from beech fibers, which are more resilient than many other textiles, it also holds its shape well, especially when it’s blended with a small amount elastane.


About Cotton

Some estimates suggest that as much as 75% of all men’s clothing is made from cotton or a cotton blend. For over a century, it has been the dominant fabric for clothing, and it’s not likely to be going anywhere any time soon. In general, it’s a decent, versatile fabric that’s inexpensive to produce and is widely accessible. Despite being a durable textile, it’s rather soft.

Though cotton is still a good fabric, it tends to breakdown faster than MicroModal. Cotton is going to start to lose its shape and softness after several wears and washes. As such, it will get less comfortable as time goes on. Additionally, when compared to moisture-wicking fabrics, cotton is absorbent and holds onto moisture. In hotter weather, this means that it runs the risk of causing uncomfortable dampness or retaining body odor.


Luxury Underwear: MicroModal All The Way


Given MicroModal’s supreme comfort and softness, and its ability to wick moisture better than cotton, it’s the fabric you’re going to want to go with. Not all tighty whities are made the same and if you want the best briefs you can buy, choosing a pair made of MicroModal is going to maximize your comfort.

If you’re going to be spending a decent amount of money on premium undies, MicroModal is the fabric that will allow you to get the best return on your investment. Your underwear will look better longer, you’ll enjoy wearing them more, and you’ll stay cooler and drier than if you go with cotton underwear.

We’re not saying you should instantly purge all cotton underwear from your dresser– it’s still a good fabric– but if you really want to get your money’s worth and feel great in your underwear, it’s MicroModal all the way.

We have a wide selection of luxury men's underwear, handcrafted in California with MicroModal fabric. Check out our Online Boutique, or browse our Look Book.